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You’ve documented your physical transformation during the pandemic and showed it to the online world. The response was immense, which of course, led to an increase in followers for your account. Congratulations on achieving a milestone online.
However, it is pretty usual for social media influencers to run out of ideas. It becomes challenging to remain authentic when you see similar content from your peers and competitors. Then, how to stand apart from the crowd all while staying relevant?
Use this winter season to your advantage and create content nobody can refuse,
Exercise
Thanks to Search Engine Optimization, people can find relevant content easily and simply. Suggest some exercise ideas that can be followed anywhere and in any room. Staying active is the fastest way to keep that body temperature warm and just.
Yoga poses or cardio exercises, these physical activities will activate a rather lazy brain and keep the body fit. Exercise boosts the body’s immune system by defending against seasonal infections like flu and cold. Advising some daily chores can also be beneficial.
Protip: Don’t just consider social media the only way to access a larger audience pool. Use an email marketing strategy by sending the new visitors informative newsletters.
Find contacts using email search tools such as GetEmail.io. Its chrome extension to your Gmail account helps you find that email address and validate it within no time! This AI-powered tool saves tons of your time by validating hundreds of email addresses in minutes.
Hydration and sleep
Advise your viewers to have enough water and catch a good night’s sleep. Winters are the most notorious season of all. Many people prefer not to hydrate rather than visit the restroom every other minute! Offer them simple tips and tricks to overcome this discomfort.
The sleep cycle is disrupted because of the cozy weather that doesn’t let us put a foot down from the bed! Motivate your audience with your fitness challenges that boost their willpower to work than scroll through Instagram reels.
Winter Fashion
Winters are the best time to collaborate with potential brands or make review videos. As many as 75% of the consumers refer to the reviews online before finally deciding to purchase. Start reviewing the winter collection of the brands and share your expertise with the audience.
Collaboration with the brands helps enhance your visibility and thus increase your influence on the public. It is okay if you cannot rope in a brand, find a peer from your genre and build engaging content for each other’s profile.
Final thoughts
Regardless of the genre, as an influencer, you should think from all perspectives while sharing knowledge with the audience. Many of them make significant lifestyle changes because of your advice. So, ensure your content is valid and backed by enough research. Apart from the above points, you can always propose to get a regular health check and update them with food and diet information.
