EQS-News: Cherry SE
/ Important term(s): Mergers & Acquisitions
Cherry SE effectively completes acquisition of Swedish e-sports activities machines specialist Xtrfy Gaming AB
17.01.2023 / 12:22 CET/CEST
The issuer is exclusively responsible for the information of this announcement.
Cherry SE successfully completes acquisition of Swedish e-sports gear specialist Xtrfy Gaming AB
| Strengthening of the GAMING small business place and enlargement of industry presence in Europe (focus on Nordic nations) |
| Growth of the world-wide network in the e-sporting activities scene |
| Organization benefit corresponds to around EUR 7 million |
Munich, January 17, 2023 – Cherry SE [ISIN: DE000A3CRRN9] has effectively accomplished the acquisition of the overall organization shares in Xtrfy Gaming AB, Landskrona (Sweden), as perfectly as in Constructed on Expertise AB, Landskrona (Sweden), (alongside one another “Xtrfy”).
“Together with the Xtrfy team we enhance our presence in the vital e-athletics marketplace,” commented Oliver Kaltner, CEO of Cherry SE. “ The networking of Xtrfy in the world-wide e-Athletics scene presents us a sizeable opportunity for even more strategic progress in the GAMING company place. To this finish, we are doing the job on a joint product or service roadmap and the synchronization of marketing and advertising and revenue plans. The target is to present relevant assistance to the gamer group via a selection of progressive and efficiency-boosting units. The Xtrfy group is a valuable addition to our worldwide Cherry relatives.”
“The timing for the acquisition is ideal from our stage of view,” extra Joakim Jansson, running director and co-founder of Xtrfy. “ With the launch of new solutions this calendar year and a increased intercontinental market existence in the foreseeable future, we can even further speed up our development momentum in the top quality section for gaming gadgets and offer even bigger additional benefit to the e-sports activities scene.”
Xtrfy was established